If/when I become published I want to design my own covers. I won’t be able to paint or draw them since I’m an awful painter, but I can photoshop and I have definite ideas about what visual elements I want in my book covers.
I have a long way to go and much to learn though. This time lapse video from Lauren Panepinto, the creative director of orbit books shows the amount of skill needed, condensing 6 hours of work into 2 minutes. There’s even a brief interview about her approach. My awe of designers just went into orbit (pun intended).
Comments at bb rightly pointed out how effective this was as a marketing tool for the book. I must admit I am not bought into video trailers for books but based on this particular video, I can see myself checking out the book (due out Sept 2010 and is part of a series). Of course it helps that it’s steampunk and has vampires in it.