pay attention to this skoda ad

Spotted via adweek, a clever ad by AIS London for Skoda. Watch till the end. The black flashes are normal.

I mean, Skoda isn’t exactly attention grabbing. Which is why this ad was clever. It plays to the image of Skodas as the opposite.

Spoiler space:
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skoda

Even after I know what happens, it took me repeated viewings to see the changes. Gives new meaning to really seeing.

Plus, I love this ad because the street is so lovely, with the period houses and shopfronts. Kensington Church Street I think. There aren’t that many so picturesque streets left.