AIR is a creative project that started with a series of spectacular photographs above New York City. Through unprecedented viral momentum, the project is expanding to other cities around the globe with the aim to:
Show the world that it is connected
Engage people from all around the world to connect with one another.
Previous cities included New York and Los Angeles. The London pics were shot around 12-13 May, the next scheduled project flights will include Barcelona, Berlin, Paris and Venice.
Very interestng write up and observations (and loads more pics) about the project shoot in London, from initial worries about getting through the bureaucracy for permission to fly, the lack of a grid system and the dreaded British weather to realisation about the distinctive architecture and colours. Interesting tidbit, when they were flying over Buckingham Palace:
Within a few minutes we were (unusually) politely asked by Air Traffic Control how long we planned on flying around that specific area. There was no suggestion of asking us to move – but the high level of politeness sent an even stronger message.
Watch the video again, look at the London gallery again. Look at the details, the light, the colours, the buildings, the streets, the bridges. I challenge anyone to not feel completely in awe of probably the greatest city in the world.