museum wars

Thanks to my friend N (who works at the Smithsonian, how cool!) for linking to this.

The Natural HIstory Museum and the Science Museum had a twitter museum-off the other day. It started when someone asked who would win in a battle between the two. The social media managers at both places had a field day.


First shot fired by NHM, and a quick return by SM. It got worse from there, when random ammo like vampire fish, polaris missile, cockroaches, wellies, dragons, submarines, fleas, balloons were brought out. When NHM fired a tweet with locust, SM fired back with pesticide. All were museum exhibits.


Meanwhile, the V&A were sitting pretty.

Of course, civility returned. We’re British after all. Compliments all around and each took the opportunity to mention more of their interesting exhibits. The entire silliness episode here.